The rapid expansion of the G’day Group is continuing apace, and it has just announced the acquisition of four more caravan parks, taking its Discovery Parks network to more than 100 parks.
The group, which has now cemented its position as Australia’s largest regional accommodation provider, is now setting its sights on doubling in size by 2031.
The four newly-acquired parks were previously operated by Breeze Holiday Parks and brings the total number of Discovery Parks and Resorts to 101 nationwide.
The recent acquisition of four Breeze Holiday Parks in regional Victoria, the Northern Territory and Western Australia are expected to contribute more than $50 million in annual economic benefit and support over 420 full-time jobs.
G’day Group Founder, Grant Wilckens, is proud of the 100-park milestone. PIC: G'Day Group
The properties that will be rebranded under the Discovery Parks brand are:
The group says there will be no interruptions to existing bookings, with upcoming slots available via the Discovery Parks website soon.
The acquisition represents a more than $40 million investment by Discovery Parks, spanning purchase and upgrade of assets.
G’Day Groups says up to $250 million is planned for investment each year in regional Australia through further acquisitions and significant investment in its other properties.
G’day Group Founder and Chief Executive Officer, Grant Wilckens said he was incredibly proud of the 100-park milestone which ‘reflects 22 years of commitment to regional Australia’.
“We are committed to continuing to grow investment in regional Australia, with more than 16,600 jobs supported nationwide, and $2 billion flowing into regional economies every year,” he said. “We are now setting our sights to double in size by 2031 with ambitions for G’day Group to become a $4.5 billion market leader.”
The G’day Group was founded by Mr Wilckens in 2004 with three caravan parks in WA.
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Having stayed in many discovery parks over the last 9 1/2 years as fulltime grey nomads I can’t speak highly enough of the quality of maintenance and cleanliness in discovery parks.
On the other hand one does wonder about the implications of allowing the brand that much control of caravan parks. If they control the amount we pay and that rises they will lose out.
Although we don’t need caravan parks we prefer to stay in them due to our age and they do offer a modicum of security, hmm although that is sometimes questionable depending on the area we are in.